Best construction blog update

At the new Construction Marketing Ideas blog, I report on updated results for the Best Construction Blog competition, including the surprising surge in some late entries. All original content for this blog is now located at the http://www.constructionmarketingideas.com site.

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Delinking pricing, and (separate topic) career opportunity

Today, at the new Construction Marketing Ideas blog, I report on a career opportunity as associate publisher for the Design and Construction Report, and suggest a marketing method where you are able to delink your marketing/client from the organization ultimately paying the bills.

Original posting and work are now at the new site, http://www.constructionmarketingideas.com.

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Over the pond

In today's Construction Marketing Ideas blog, I reference a useful site from the U.K.

Meanwhile, upwards of 40 people voted yesterday in the Best Construction Blog Competition. Extended nominations close today.

All of this material is at the new Wordpress site which is now this blog's primary home.

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The move to Wordpress (2)

It's time. Beginning today, the heart and soul of the Construction Marketing Blog will be at our own domain, http://www.constructionmarketingideas.com.

You can see the current postings by heading over there, and you may wish to bookmark the Wordpress site as the primary location for this blog.

Will I stop posting here? No, at least for some time, you will also find some fresh material in these pages, but mostly it will be summarizing and referencing the ideas developed at the other site.

The new blog is still a work in progress, but the early volume of responses to the Best Construction Marketing blog is impressive. The entries will become the base of the new blog's hyperlink referral collection.

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The move to Wordpress

Quietly, for the past few days I've been working on the transition of this blog to the new Constructionmarketingideas.com site on my own Wordpress-framework host.

Although not intended to be really public yet, I set the code and voting mechanism in place for the Best Construction Blog competition and the votes started arriving, along with comments from some nominated bloggers to correct errors in their listings, or ask why they weren't included. As I fixed various bugs, more votes continued to arrive, suggesting some viral marketing is happening. (People are telling their friends and colleagues about the site and voting, and these guests are arriving, registering and voting.

I still have quite of bit of work to do before the new site is fully ready -- there are glitches in the background pages, the references, and some of the data, but overall it is exciting to see the amount of interest the blogsite has attracted.

You can help out by bookmarking the new site or including it on your blogrolls (but don't delete this one just yet). Unlike the site referenced in the previous posting, I'm going to be up-front and 100 per cent visible about my Search Engine Optimization -- of course both sites will continue to have truly original content.

P.S. The resources at Statcounter.com are truly impressive, and free, and will provide you with a wealth of data.

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A marketing mystery

So, who is behind roofersmarketing.com, or for that matter, marketing-for-roofers.com? The site is certainly appealing, with lots of refreshing content and ideas, but some thing's odd here. You can't find any real contact information about the site owner.


My guess is this is part of a SEO initiative by a marketing organization (I have an instinct about who it is, but cannot prove it, so won't assert it publicly here).

Nothing wrong with this sort of strategy, of course, and I suppose with the backlinks from this public blog I've helped the mysterious organization with their objectives, but the advice and ideas on the site are useful and relevant, regardless.

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Mike Jeffries' eight low or no-cost lead generation ideas

Mike Jeffries offers at closingsuccesssystems.com a weekly service (via autoresponder) to provide "eight different low or NO cost ways to generate 25, 50 or even 100 Quality leads."

Here is a summary of his eight suggestions. I've cut some portions of the content of this week's email in part to respect his copyright, and in part because if you want any of these approaches to work you will need to do just a little more work than read a single blog posting.

Endorsements - "Find a business owner or influential homeowner and get them to endorse you to everyone they know - see an example in the download - this could mean 250 or more opportunities."

Referrals

(Offer) Additional Services or Products

Past Customers - "Probably the biggest opportunity that people don't tap - reactivate, reconnect - tell about new services or products or projects ask for referrals if they don't have any needs now."

Other Similar Groups/Markets

Joint Ventures

Co-marketing

Past successful tactics - "Do what brought you clients before."

"If you implemented all, or some, of these tactics, you've seen an increase in your business," Jeffries writes. "If not, now is the time to review each week and start generating more lead flow - which is the life blood of your business success."

Mike can be reached toll Free at (866) 926-5100. and his website is at http://www.ClosingSuccessSystem.com. Maybe we should have a conversation about joint ventures and/or co-marketing. As it is, this referral is free because the suggestions are indeed wise.

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